Google Rolls out December 2020 Core Update: Here’s What all you need to Know
After a gap of seven months, Google has finally released its new core update in December 2020.
The Announcement
On 3rd December 2020 at 7:34 AM, the Google executives tweeted:
“Later today, we are releasing a broad core algorithm update, as we do several times per year. It is called the December 2020 core update. Our guidance about such updates remains as we’ve covered before.”
Previous Core Updates
Before this, Google released a core update in May 2020, seven months prior to the latest December 2020 update. Google designed this previous update on a broad dimension which took a couple of weeks to roll unfurl itself.
Before May 2020, the company released in January 2020 and September 2019, out of which the latter felt fragile to the webmasters due to its unimpactful bearings.
In between these two, Google also issued a November 2019 core update specific to local search engine results.
Count Down Begins for the New Roll Out
Google announced its confirmation to roll out the December 2020 core algorithm update at 1 pm ET. It updated the digital audience by stating, “The December 2020 update is now rolling out live. As is typically with these updates, it will typically take one or two weeks to fully roll out.
Relevance of Core Updates for Positive SERPs
Core updates play a pivotal function in adding relevance to a company’s SERP. They massively impact the brand credibility of a business through its algorithm strategies released every few months.
Google also releases a set of viable recovery guidelines for those who are negatively impacted by their specific core update. Although, they cannot change the poor ranks a company may have attained in the past, but they rather focus on improving your SERP in future.
How Google Updates Work
Whenever Google releases a new core update, it either enhances or downgrades a company’s rank. Therefore, SEO specialists and webmasters can interpret the SERP dynamics of a company through these updates and spur their client’s business ranks through suitable algorithm combinations in future.
Thus, all eyes on this trending December 2020 core update for more info on ranking and analytics.
